Economic Analysis and Social Return on Investment of Thailand’s Wellness Economy

Economic Analysis and Social Return on Investment of Thailand’s Wellness Economy

Details

1. To evaluate the Social Return on Investment (SROI) of the wellness economy system in Thailand.
2. To analyze the cost-effectiveness of investments and develop business and marketing plans to enhance the value of the wellness economy in Thailand.
3. To synthesize policy recommendations for the wellness economy to develop Thailand’s wellness economy, enhance its international competitiveness, and increase the country’s economic value.

Research Groups

ศูนย์เชี่ยวชาญเฉพาะทางการขับเคลื่อน BCG สู่การพัฒนาอย่างยั่งยืน, BCG (Bio-Circular-Green) Economy and Sustainable Development Center of Excellence

Duration

2 December 2024 – 1 December 2025

Status:

In progress

Project Leader

Dr.Pornpod Sridan

Fuding sources

Health Systems Research Institute (HSRI)

For additional information, please contact the Social Research Institute.